The original RHINO SPORTS logo vs My redesign version
CONCEPT:
Brushstrokes
Colours.
Pattern.
Model photos are from – https://www.freepeople.com/fp-movement/
FINAL POSTERS & ONLINE BANNER:
Online Banner:
UNIVERSITY ASSIGNMENT
The assignment was to create a campaign for sports brand RHINO SPORTS. We had fa ree hand to modify logo so i decided to change it into the outline. We also had to create a slogan for the campaign. Slogan - SHOW YOUR TRUE COLORS Colours - Vibrant, Contrast, Fresh Elements - Brushstrokes - to add dynamics to static photos, but also to symbolize the determination of a sportsman (soldiers or American football players use to paint stripes on their faces)
Programs used:
- Adobe Photoshop
- Adobe Illustrator
- Procreate
- Categories
- Identity / LogoPrintUniversity Assignment
- Tags
- UNIVERSITY_ASSIGNMENT
- Assignment
- University of West London
- Release Date
- 15. 9. 2017
